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    Discovery Bank Virtual Card design optimised for payment gateways showing bright electric colours and lines creating dynamic movement
    Digital

    Discovery Bank Virtual Card

    The Discovery Bank Virtual Card was optimised for all payment gateways, creating a sense of movement with bright lines and electric colours.

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    Mr D Social Content emotive portrait photograph of old South African grandfather sitting in a armchair outside
    Campaigns

    Heritage Day Content

    Cutting through typical Heritage Day content by intimate reflection on individual heritage with emotive storytelling and product demo.

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    Toy Kingdom x Mr D 3D generative AI brand assets playfully co-branded with vinyl-style toy characters riding scooter
    CampaignsDigital

    Toy Kingdom x Mr D Launch

    Playfully brought together Toy Kingdom x Mr D brand assets with vinyl-style toy characters, Dumi and Toadie, for partnership launch.

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    Firstbank Nigeria OOH with progressive repositioning
    BrandingPrint

    Firstbank Nigeria Branding

    Repositioning of Firstbank Nigeria through a brand evolution, updating colours and simplifying the elephant logo while retaining heritage.

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    Mr D Brand Refresh brown bag and playful sticker designs
    BrandingDigital

    Mr D Brand Refresh

    Integrated and user-centric Mr D brand refresh from food to convenience with simplified logo, playful illustrations, and bold typography.

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    Skop Sauce sachet packaging design
    CampaignsDigital

    Skop Sauce Campaign

    The Skop Sauce campaign was an integrated screen-to-store approach for Mr D’s new hot sauce, ensuring longer-lifespan in-store collateral.

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    Discovery Vitality x Nando's Launch tongue-in-cheek social media posts for partnership using innuendo and pixelation, and
    Campaigns

    Vitality x Nando’s Launch

    Witty, tongue-in-cheek social media posts for Discovery Vitality x Nando’s launch, using innuendo, pixelation, and emojis.

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    Discovery Bank magazine advertisement showing emotive portrait photography with minimal typography and premium lifestyle magazine aesthetic
    CampaignsPrint

    Wealth is a Behaviour

    Print campaign for Discovery Bank Black Suite, juxtaposes physical money management with a high-end lifestyle magazine aesthetic.

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    Sticky Waffle Branding bold gooey syrup design device
    BrandingPrint

    Sticky Waffle Branding

    Strategic thinking and design for Sticky Waffle branding, capturing attention with bright yellow, syrup wordmark for a bold, playful feel.

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    Kwaai and magic sans serif wordmark typography with unique letterforms on sticker designs
    Branding

    Wordmark Collection

    Bespoke wordmark collection exploring unique letterforms, bold and geometric, often evoking concepts through abstract representation.

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    Yajna White Logo

    My strategic and practical approach as a Creative Director shapes business objectives into bold brand experiences for meaningful outcomes.

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