Discovery Bank Card The Discovery Bank virtual card was designed and optimised for various payment gateways, creating a sense of movement with fluorescent lines, electric colours, and a premium feel with matt and metallic textures. Client Discovery Bank Skillset Design Principles Year 2023
Toy Kingdom x Mr D Launch The Little Adventures of Dumi and Toadie, vinyl-style toy characters, playfully brought together the brand assets of Toy Kingdom x Mr D to launch this delivery partnership. Client Toy Kingdom x Mr D Skillset Conceptual Thinking, Art Direction, Generative AI Year 2025
Mr D Brand Refresh The retail expansion of Mr D required integrated and user-centric thinking, repositioning the app from food to convenience with a cleaner logo, playful illustrations, distinct photography and bold typography. Client Mr D Skillset Creative Direction, Design Principles, UI/UX Fundamentals Year 2022
Skop Sauce Campaign Skop Sauce, a new hot sauce would be available free for Mr D users to add to orders. An integrated approach, from screen to store, gave this sauce a bit of skop and a longer lifespan than usual in-store collateral. Client Mr D Skillset Creative Direction, Conceptual Thinking, Art Direction Year 2023
Greasy Glamour Content Takeout content was elevated through Greasy Glamour, imperfect, generous and often messy food with artful styling of hands with bright nails and flamboyant poses. Client Mr D Skillset Creative Direction, Art Direction, Video Principles Year Multiple
